Google predicts your age and gender based on websites you visit

Google has made changes to its Privacy Policy recently which was brought to notice of almost all users by stopping before login and through mails which you too might have experienced.One Privay policy to all Google services, this was the aim of it.

Google has recently disclosed that they are predicting the gender and age of users based on the websites the visit and ad preferences.One may visit the Ad Preferences Manager to look if the prediction for him is correct and also to edit his preferences.

This algorithm of Google is working good for most of the users.yet some report that the Gender or age doesn’t suit theirs.May be because as they are determined based on interests and websites visited, their interest varies from that of what Google expects with that age group or gender.

You can visit your Ad Preferences Manager here or even Opt-Out of customized ads.

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